Data-Driven Design for Early and Growth Stage Startups

Identify conversion blockers, optimize user experiences, and leverage AI for data-powered growth.

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Onboarding illustration
Onboarding

Struggling to convert visitors into engaged users?

Confusing sign-up processes or unclear value propositions lead to high drop-off rates at the start of the user journey. This is especially crucial for B2C products where first impressions are paramount.

We'll help you:

Understand user motivations and pain points with in-depth interviews.

Pinpoint critical drop-off points with quantitative data analysis.

Design streamlined onboarding experiences tailored to your user personas.

Feature discovery

Are your users missing out on the full potential of your product?

B2B users might not be aware of all the valuable features you offer, while B2C users might get overwhelmed by a complex interface. Hidden gems within your product hinder growth.

We'll help you:

Analyze usage patterns to identify underutilized features.

Investigate the root causes of low adoption through user research.

Enhance feature visibility and communicate value within user interfaces.

Feature discovery illustration
Customer Churn illustration
Customer Churn

Losing hard-earned customers?

Understanding why users churn is essential for long-term growth. Whether it's B2B users struggling to find the right features or B2C customers dropping off due to lack of engagement, churn can cripple your startup's success.

We'll help you:

Analyze data patterns to pinpoint critical churn drivers.

Uncover deeper reasons for churn through user research.

Design proactive interventions to reduce churn and boost satisfaction.

Beyond Aesthetics: How Signal Lantern Uses Design to Fuel Growth

Signal Lantern exists to bridge the gap between traditional design and growth outcomes. While beautiful interfaces and features are important, we view them through the lens of user engagement, conversion, and retention. Our data-driven approach ensures that your product delivers not only a great user experience but also tangible business results.

A little bit about Jason:

As the founder of Signal Lantern, I bring the mindset of a growth designer to every project. My background in product-led growth means I prioritize uncovering friction points, analyzing user data, and iterating quickly. This translates into design solutions that directly boost engagement, conversion, and long-term growth for your product.

Image of Signal Lantern owner - Jason Elgin

What Our Clients Are Saying

Novi AMS Logo
One aspect that genuinely distinguishes Signal Lantern is their exceptional ability to merge strategic thinking with a practical, hands-on approach. Jason possesses an outstanding skill set in engineering and design, enabling him to develop intuitive, user-friendly, and flexible solutions that address user needs while also supporting our business objectives. It's apparent that his enthusiasm for creating products with a positive impact on people and society shines through in every project he undertakes.
Photo of Pete Bernardo

Pete Bernardo

VP of Product, Novi AMS

Firm Studio Logo
Jason fit seamlessly into our team and helped us flesh out product concepts that our clients loved.
Roy of Firm Studio

Roy Keely

Founder, Studio Firm

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Based in

Atlanta, Georgia